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DRIVE-SPRING 2014
PROGRAM-MBADS (SEM 3/SEM 5) MBAFLEX/ MBAN2 (SEM 3) PGDROMN (SEM 1)
SUBJECT CODE & NAME-ML0012-Store Operations
BK ID-B 1763
CREDIT & MARKS-4 Credits, 60 marks
Q1. “Managing a retail store is a complex activity”. Explain this statement in context to the role of a Retail store manager.
(Explanation of the roles) 10
Answer.
Explanation of the role of a Retail store manager
Managing a retail store is a complex activity. Retail store running cost is continuously increasing. More and more stores are coming into picture and competition is becoming tough day by day. Profits
Q2. Explain the activities required in maintaining a store with its components
(Explanation of store maintenance, Explanation of its two components) 4, 6
Answer.
Explanation of store maintenance
Store maintenance includes all the activities involved in managing a store’s facilities, such as management of exterior and interior physical facilities. The exterior facilities include the parking arrangements, the entrances to the store, and signs and windows outside the store. Interior facilities
Q3. Describe the different types of store layouts.
(Explanation of different layouts) 10
Answer.
Explanation of different layouts
A store layout is designed as per the size and shape of the store and the merchandise to be displayed. A store manager who can plan his store layout well will emerge as a winner over his competitors. It will ensure best utilization of space and maximize storage potential for inventory. An appropriate layout makes it easier for departmental staff to look for their items in an organizational store room too.
Q4. What are the different classification of retail merchandise?
(on the basis of nature, on the basis of usability and condition of merchandise) 5, 5
Answer.
Classification of retail merchandise
Merchandise is generally classified in the following
Q5. “Standardization is the process of establishing the acceptable levels of various characteristics on the basis of study, experiment and statutory requirements”. Comment
(Meaning of standardization, Explanation of different levels) 3, 7
Answer.
Standardization
Standardization is the process of establishing the acceptable levels of various characteristics on the basis of study, experiment and statutory requirements. It is different from specification. It is beneficial to optimize the number of items and thereby reduce the stock levels. For the same value of business,
Q6. Write short notes on:
a)Quality Control Procedure
b) Benefits of Merchandise Storage
a) Explanation
(Quality Control Procedure, Benefits of Merchandise Storage) 5, 5
Answer.
a)Quality Control Procedure
1. At the time of checking and receiving
(i) The receiving process is not complete until delivery receipts have been verified against the corresponding purchase order, the distribution centre dispatch advice note and the consignment note.
(ii) The receiving officer is empowered to refuse delivery of merchandise in case it is not as per the purchase order or with the dispatch report issued by the distribution centre. (iii) It is the sole
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